Suntory Joins Plug and Play as a Corporate Partner

SUNNYVALE, Calif., Feb. 2, 2024 - Plug and Play is excited to welcome Suntory Americas, a leading global beverage company known for its commitment to quality and innovation, as a new partner in the Media & Ad program. This strategic partnership reflects Suntory Americas' dedication to staying at the forefront of industry trends and fostering collaboration with cutting-edge startups.

Plug and Play, a global innovation platform, focuses on connecting established corporations with startups to drive technological advancements and bring about transformative change. The Media & Ad program specifically focuses on innovations within the media and advertising landscape, making it an ideal fit for Suntory Americas as the company continues to evolve in the dynamic beverage industry.

"Suntory Americas is thrilled to be a part of the Plug and Play Media & Ad program. As a company that values innovation and forward-thinking, this collaboration aligns seamlessly with our commitment to providing unique and engaging experiences for our consumers," said Yuhei Shinozaki, Head of Digital Marketing Department at Suntory Americas.

The Plug and Play partnership will empower Suntory Americas to explore groundbreaking technologies, emerging trends, and disruptive ideas in the media and advertising sector. By engaging with startups and entrepreneurs within the Plug and Play ecosystem, Suntory Americas aims to accelerate its digital transformation and enhance its marketing strategies to better connect with consumers.

"We believe that the collaboration between Suntory Americas and Plug and Play will yield exciting developments in the media and advertising space. The innovative spirit of both organizations will undoubtedly drive positive change and elevate the industry as a whole,” said Miranda An, Director of Media & Ad at Plug and Play.

Suntory Americas looks forward to leveraging the resources and expertise offered by Plug and Play to stay ahead of the curve in the ever-evolving landscape of the industry. This collaboration marks a significant milestone in Suntory Americas' journey towards continuous improvement and delivering exceptional value to its consumers.

About Suntory Americas:

Suntory Americas is a subsidiary of Suntory Holdings Limited, a global leader in the beverage industry with a rich heritage dating back to 1899. Committed to crafting quality beverages, Suntory Americas is dedicated to innovation, sustainability, and creating memorable experiences for consumers.

About Plug and Play:

Plug and Play is the leading innovation platform, connecting startups, corporations, venture capital firms, universities, and government agencies. Headquartered in Silicon Valley, we're present in 50+ locations across 5 continents. We offer corporate innovation programs and help our corporate partners in every stage of their innovation journey, from education to execution. We also organize startup acceleration programs and have built an in-house VC to drive innovation across multiple industries where we've invested in hundreds of successful companies including Dropbox, Guardant Health, Honey, Lending Club, N26, PayPal, and Rappi. For more information, visit https://www.plugandplaytechcenter.com/.

Media Contact:

press@pnptc.com