AOK Bayern Focuses on Digital Healthcare and Cooperates with Plug and Play

    MUNICH, GERMANY – February 3rd, 2021 - With the new Digital Care Act (DVG), Germany is embracing digital health innovation. AOK Bayern is the first public health insurance company to join the Plug and Play Insurtech platform in Munich as a new partner.

    Through a partnership with Plug and Play, AOK Bayern aims to identify the world's best technologies in the insurance and healthcare space. This, in turn, is linked with the company's aspiration to create added value for its policyholders and clients, by implementing innovative solutions in digital care.

    “Digital innovation is key to overcome challenges associated with an ageing society, increasing pressure on public health services. At the same time, digital innovation enables us to deliver on our slogan „Gesundheit nehmen wir persönlich“ via seamless integration of our strong local presence with online offerings in multiple channels, to offer a true personal and personalized service along the healthcare journey” - Chief Digital Officer at AOK Bayern, Dr. Thomas Pöppe.

    Being the home of some of the largest corporations in the world and having one of Europe's most vibrant startup scenes, Plug and Play’s Munich platform is an ideal place to initiate pilots, POCs, and new relationships between startups and Plug and Play's global ecosystem. The insurtech program in Munich is run twice a year and helps our corporate partners, a.o.Generali or RheinLand Versicherungsgruppe, to identify and address their key business challenges through tailored startup dealflows, themed innovation workshops, and face-to-face interaction.

    "We are pleased to welcome AOK Bayern as the first public health insurer on Plug and Play’s Insurtech Europe platform in Munich. It is a clear sign for Germany, and also for Europe, that digital healthcare has become of high relevance for public health insurers to pass on innovative value added services to their customers. We are looking forward to interesting discussions in our ecosystem as well as to many exciting projects together with the AOK Bayern and the public health sector" - Seena Amidi, Managing Director, Co-head EMEA.

    About Plug and Play

    Plug and Play is a global innovation platform. Headquartered in Silicon Valley, we have built accelerator programs, corporate innovation services, and an in-house VC to make technological advancement progress faster than ever before. Since inception in 2006, our programs have expanded worldwide to include a presence in over 36 locations globally, giving startups the necessary resources to succeed in Silicon Valley and beyond. With over 35,000 startups and 500 official corporate partners, we have created the ultimate startup ecosystem in many industries. Companies in our community have raised over $9 billion in funding, with successful portfolio exits including Dropbox, Guardant Health, Honey, Lending Club, and PayPal. For more information, visit or email us at

    About AOK Bayern

    AOK Bayern - Die Gesundheitskasse is the fourth largest health insurance company in Germany and also the largest regional health insurance provider. As the market leader in Bavaria, AOK insures over 4.5 million people with a household volume of about 18 billion euros per year. "We take health personally" - in the spirit of our new motto, we want to use digital innovation to provide optimum care and support for our policyholders, locally and digitally interlinked. For more information, visit