What we’re looking for:
For each category, one startup will be selected to the program
An eight-week program in collaboration with Barilla managers to build a better food system together.
An initiative to help impactful food startups accelerate their growth.
Barilla supports innovators in creating the future of joyful and sustainable food. The mission is to collaborate with makers in the food industry to catalyze the development of new sustainable food solutions.
Startups and top Barilla managers will co-develop an innovative plan to solve a challenge, helping participants grow their businesses in real-time. Each selected team will receive €10,000 to use during the program and may establish a long-lasting relationship with Barilla.
For each category, one startup will be selected to the program
Explore and identify scalable technologies and business models to reduce packaging and improve environmental footprint in Barilla product portfolio at international level, concentrating on bulk solutions, packaging reuse and/or waste management systems
Identify new technologies to objectively evaluate and monitor the level of quality and service for Barilla logistic partners, assuring that the internal requirements are fully respected and applied along loading, unloading and during transport; keeping track and help generating standardized KPI's of performance per carrier applicable in different production/ distribution sites
Ingredients and techs leveraging on fermentation to exploit the nutritional/ sensorial/ environmental value of our products with special focus on clean label solutions.
Searching for integrated service platforms collecting data from digital devices, generating personal profiles and helping the users to achieve individual wellbeing targets by providing suggestions and solutions inspired by the Mediterranean diet principles and enabling to shop, prepare and enjoy balanced and delicious food
For each category, one startup will be selected to access the program.
Once selected for Good Food Makers, startups will meet a designated Barilla team to identify main challenges and the areas that are most ripe for collaboration
Together the startup and Barilla will set goals for the upcoming eight weeks, brainstorm solutions, and make an action plan to execute together, including the use of the € 10,000 grant
The startup will have Barilla’s pilot plant at their disposal to experiment and prototype on a large scale supply chain and in industrial conditions, and iterate with the Barilla team, based on desired outcomes.
Ongoing technical support, co-branded products, first corporate customers, and investment are all opportunities for the selected startup for future collaboration. At the end of the program, both parties will decide if they want to continue working together.
Startups will be mentored by a group of selected top-notch experts from Agronomy, Procurement, R&D, and Quality & Food safety teams to grow their business even further with the right technical skills needed
The eight-week program is just a starting point to keep on developing a widely marketable solution coherent with future strategies.