With over 20 years of experience, Arroyo has extensive expertise in corporate finance, innovation, and business transformation. Before joining Plug and Play, he was the CEO of CERMER, a leading company in ceramic packaging for the food industry, where he led international expansion and successfully executed an industrial, digital, and organizational transformation plan.

 

Previously, he was an entrepreneur and co-founder of an investment fund focused on Spanish SMEs. He has led numerous projects in financial strategy, mergers and acquisitions (M&A), as well as restructuring and sustainable growth initiatives. Additionally, he has notable international experience and expertise in institutional relations across Europe, which strengthens his fit within a global organization like Plug and Play.