The Schwarz Group is a family-owned multinational retail group that operates grocery shops under the Lidl and Kaufland brands. It is the largest European retailer  and the fourth-largest retailer in the world by revenue. The group operates supermarkets in most European countries and is currently expanding in the United States. A planned market entry to Australia was cancelled on short notice. The Schwarz Group stores sell mostly private label brands and Schwarz group also operates own production facilities for baking goods, softdrinks or ice cream.