We are thrilled to join Index Ventures and Chalfen Ventures in investing in Worldover. Its solution aims to simplify physical product compliance to a point where any business can confidently sell its physical products anywhere in the world. Worldover's vision is to develop a horizontal SaaS platform catering to compliance across industries, beginning with cosmetics, representing a $5.7bn market opportunity.

The cosmetics industry is responsible for ensuring its products' safety and quality by implementing standardized regulations. However, differing regulatory frameworks across markets and countries pose a significant challenge for a global beauty industry attempting to sell the same product in all corners of the world. Ensuring physical product compliance is an intricate and time-intensive process, with numerous departments collating specific compliance data points.

Enter Worldover, offering a helping hand to cosmetics brands, manufacturers, suppliers, and distributors with a pioneering all-in-one compliance automation platform. Amid major players introducing approximately 80 new ingredients annually, Worldover simplifies the recurring compliance issues and streamlines the process, thereby enabling brands to focus on delivering safe, high-quality products.

Meet the team behind Worldover

Ed is a serial entrepreneur, having worked on two other startups in the past seven years. Chris has led world-class teams across various verticals with significant experience managing large, specialized tech and operational teams of over a thousand people — previously as Head of Risk & Compliance at Heathrow.

Why we're excited to invest

Worldover’s vision is to build a horizontal SaaS solution to make product compliance across industries. They started with cosmetics, but they will quickly expand into consumer electronics, food and beverage, etc. It has an impressive scalability potential to become the “go-to” infrastructure platform for compliance. Moreover, Worldover is not just a cost-saving tool but something that enables companies to expand their total addressable market (TAM) by launching more products in more markets. Carolin Wais and Antonio Grifoni, Partner and Ventures Associate at Plug and Play, respectively, expressed their enthusiasm for this investment, stating, “When we met Ed & Chris, we got very excited about all the possibilities their solution offers and the clear ROI they can return to clients. We are eager to support them in their global expansion and are excited to work with such outstanding entrepreneurs.”